The original
Popup Cart
A fully branded cart for high-footfall corners, markets and events — the lowest-friction way to start.
₹999 to reserve
Prebook
Franchise · India
Truly handmade chai. Now yours to pour.
From a single roadside cart to 100+ outlets — royalty-free, fully trained, farmer-sourced. Reserve your format from ₹999 and start serving.
We don't just sell chai. We hand the kettle to people who want to build something — the same handmade cup, in every outlet.
The cup
Brewed slow. Poured fresh.
Strong leaves, warm spice and creamy depth — built by hand, the same way, in every store. The recipe is the product. Forty-plus varieties sit on top of it, from kadak masala to sulaimani.
Leaves are sourced directly from local farmers across India: fair wages, ethical farming, a premium cup with a clean conscience.
Choose your format
Three ways to pour. One playbook behind each.
Every build ships with the brand, a month of training, and one supply chain. The ₹999 is your prebooking — it reserves your build and starts the conversation, not the full franchise fee.
Since one cart
A model that's already proven.
100+
Outlets
0%
Royalty
1 mo
Training
40+
Chai varieties
Why partners choose us
Built for owners, not just operators.
The cup is the product. The support behind it is the moat.
0% royalty
Keep every rupee you earn. No revenue share on your sales — a rare, owner-first deal in Indian F&B.
A proven playbook
100+ live outlets mean the model is tested — siting, menu, operations and marketing arrive figured out.
A month of training
A full month at a live store. You learn the craft and the counter before you open your own.
Supply chain handled
Tea, ingredients and consumables flow through one chain — consistent cup, predictable costs.
Fair-trade sourcing
Leaves bought directly from local farmers at fair wages — premium product, clean conscience.
Always-on support
Transparent, business-friendly, and a phone call away — from your first outlet to your fifth.
Partner voices
Owners who started with one cup.
“An architect with a passion for food, I started in 2022. Good location, a clean store, good chai and a trained team — that's the winning combination. We've gone from one store in Calicut to five, and we're still opening.”
RK
Rameez Kolakkadan
Calicut, Kerala · 5 outlets
“Our outlet on Karma Road, Ponnani gets great feedback from every customer — 40 varieties and no complaints. The quality and organic nature of the chai mean acceptance comes naturally.”
RA
Rashid Anappadi
Ponnani, Kerala
“I fell in love with the masala chai on holiday in 2022. After my expat life I wanted something of my own. A month of training later I opened at Calicut Beach — both stores still run, and a third is on the way.”
MZ
Manzoor
Lakkidi · Calicut Beach
“The support team guided me through the whole process — patient and always a call away. Transparent, business-friendly, and the chai is genuinely unique. Pocket-friendly and 100% royalty-free.”
FJ
Faji
Palakkad, Kerala
The mark
Do small things with great love.
A kettle on a cart — where it all started. Faisal Yousaf began with one corner and one belief: a great cup could brew more than a business. It could brew opportunity.
Your turn at the kettle
Ready to pour your own?
Reserve a Cart, Mobile or Kiosk for ₹999 and our team will walk you through location, costs and the next step.
₹999 prebooking · fully guided onboarding
Get in touch
Let's talk franchise.
Phone & WhatsApp
Registered office
#7, GF1, Konanakunte Cross Road, Bengaluru 560062
Corporate office
#484, 27th Main, HSR Layout, Bengaluru 560102
thechaiwalah.in is our only official website. We never ask for money through other channels. If anyone does in our name, call +91 96064 64166.